Doe Deere is the queen of the cosmetics social media atmosphere. She has managed to build up a lot of fans, and there are more than 2 million Instagram followers for her Lime Crime account. This is not a fluke. She is a mastermind in the social media world, and there is a reason that Doe Deere is so successful. It sort of all boils down to two thing: she knows her audience and she works hard to keep her fans chatting about the brand.
The average cosmetics company doesn’t really present a lot of new shades. This is just the honest truth that many people start to realize when they patronize brands like Revlon and Cover Girl. This is why so much is being spent on contracts for celebrities to model this. These companies seldom have any new offerings so the executives try to maximize sales by getting new celebrities to advertise the same old shades of makeup.
Doe Deere has become an excellent marketing professional. She has managed to lure a large number of people to the site, and something interesting has happened at a result of her marketing. She has been able to get other people to actually chat about the brand as well. That is like free advertising for the brand.
I believe that is the key to her marketing finesse. She tweets about shades of lipstick, and unlike the competition she is constantly releasing new shades. This is the beauty of producing such zany colors. There is no limitation on the spectrum of colors that can be pushed out with this brand. That is her claim to fame.
I think that everyone that is seeing her work her magic through Twitter, YouTube and Instagram are aware that she has a mighty spirit. She is always doing something to promote the brand. Her hard work ethic has made people love her. I think that she is doing what the other makeup brands should have done a long time ago. She is actually reaching out to the brands and building a connection with her customers. I love the way that this is going. It has made me totally reconsider what cosmetics companies are offering.
VentureBeat reported on a daring move played by the mobile virtual network operator FreedomPop. The move could create a huge shift in the mobile industry. FreedomPop is launching zero-rated access to WhatsApp. WhatsApp is owned by Facebook and used by billions to send messages, photos, videos, engage in group chats, and to share user location.
This free-range access to WhatsApp will be limited to Spain in the beginning, as it’s launching place. This is because there has been some controversy surrounding the welcoming of WhatsApp. In fact, India has actually banned Facebook’s Free Basics, claiming the country keeps “net neutrality”.
Before partnering with Facebook, WhatsApp did successfully partner with E-Plus, a German mobile network. They have made this move entirely on their own. Why would the company do such a thing? You could consider this freebie somewhat of a lure to entice you into paying for other services. Still, you can’t beat this partially free mobile plan. Stephen Stokols, the CEO of FreedomPop, told VentureBeat that they are interested in launching similar options in other countries in the future.
“Zero-rated access” may not be a term most consumers are familiar with. The word “free” surely does make sense in people’s mind. FreedomPop has come up with a new plan. It is offering zero-rated access through the WhatsApp platform. Yes, that means service is going to be accessible in a totally free manner.
Facebook owns WhatsApp and it is extremely popular. FreedomPop is expanding in popularity among those interested in an outstanding budget mobile service. FreedomPop offers more than cheap service options. The Los Angeles company, originally founded in 2011, serves up free phone, text, and data on its entry-level plan. Free means free, unless a user opts to upgrade to an expanded service.
The way the WhatsApp setup is intended to work is, the minute data runs out, WhatsApp picks up the remainder. That is hardly a bad deal for those looking to maximize their money-saving potential.
In time, expansions on the use of WhatApp with FreedomPop are sure to take place. Spain represents the third market for FreedomPop with the first two being the United States and the United Kingdom. In the U.S. and the U.K., FreedomPop was a massive hit. Spain, a country with massive WhatsApp use, is likely to be another hit market for the company.
Spain is hardly going to be the final destination for FreedomPop’s growth plans. The company has raised $50 million in new funding, and a large part of that money is intended to help establish FreedomPop in a variety of markets across the globe.